Tag Archives: electronic publishing

Publishers Corner: The Disruptive Technology of e-Publishing

Guest post by Chris Schoebinger, Product Director/Creative Director at Deseret Book For Christmas my wife and I decided to get my 68-year-old mother an e-Reader. However, we were unsure about her reaction. She’s a voracious reader, but she’s never read … Continue reading

Posted in Electronic Age, Publishers Corner | Tagged , , , , | 24 Comments

Speaking Out vs. Being Heard

This tension between the rhetorical (one-shot testifying) and the dialectic (extended argument intended to discover new conclusions) is at least as old as the ancient Greeks and has been a staple of academic consideration from the beginning.

The problem is that market forces are not conducive to extended conversations. If your last book sells you get a shot at the next one; otherwise, you’re out of luck and looking for a new publisher. The mechanics of markets tend to push more toward the rhetorical extreme—you have to make the biggest splash you can and deliver the entire conceptual payload in a single go. Continue reading

Posted in Electronic Age, Mormon LitCrit, Storytelling and Community | Tagged , , , , | 5 Comments